Creating Excellent Customer Experiences: a Literature Review

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dc.contributor Aalto University en
dc.contributor Aalto-yliopisto fi
dc.contributor.advisor Wittkowski, Kristina Korhonen, Mika 2017-08-17T13:22:44Z 2017-08-17T13:22:44Z 2017
dc.format.extent 42
dc.format.mimetype application/pdf en
dc.language.iso en en
dc.title Creating Excellent Customer Experiences: a Literature Review en
dc.type G1 Kandidaatintyö fi Kauppakorkeakoulu fi School of Business en
dc.contributor.department Markkinoinnin laitos fi
dc.subject.keyword customer experience en
dc.subject.keyword customer relationships en
dc.subject.keyword customer journey en
dc.subject.keyword experience design en
dc.identifier.urn URN:NBN:fi:aalto-201708176675
dc.type.ontasot Bachelor's thesis en
dc.type.ontasot Kandidaatintyö fi
dc.programme Markkinointi fi

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