Understanding circular business models: drivers, obstacles and conditions towards a successful transition

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dc.contributor Aalto-yliopisto fi
dc.contributor Aalto University en
dc.contributor.author Mouazan, Erwan
dc.date.accessioned 2017-06-15T07:44:06Z
dc.date.available 2017-06-15T07:44:06Z
dc.date.issued 2016
dc.identifier.uri https://aaltodoc.aalto.fi/handle/123456789/26877
dc.description.abstract Abstract A circular economy is an alternative to a traditional linear economy (make, use, dispose) in which resources are kept in use for as long as possible, value creation is maximized in the use phase and products and materials are recovered at the end of each service life. The thesis explores this concept by taking a business model perspective. The theoretical part of the thesis clarifies the phenomenon of circular economy. It summarizes the development of the concept from an historical perspective and clarifies its position with regards to existing contemporary concepts (biomimicry, industrial ecology, cradle to cradle, blue economy, performance economy). By taking a business model perspective on the concept, the thesis attempts to offers a first typology of circular business models. Through the field work, the thesis extends knowledge on the understanding of circular business models at practical level. It highlights the differences between the theoretical underpinnings of the concept (its principles) and its implementation, showing that there is a gap between the concept and the way companies implement it. The findings allow the author to discuss how circular business models are classified and shows that many hybrid circular approaches can emerge. The analysis of the common features of the cases allow the author to draw a first set of normative requirements that define how a circular business model is organized. The cross analysis of the cases supports the development of a framework highlighting the current drivers at internal and external level pushing company to operate within circular economy principles, addressing a set of conditions allowing for the successful implementation of circular business models, while acknowledging a number of recurrent challenges preventing from a full implementation of the concept. At the core of the framework is set of key steps explaining how the transition occurs. en
dc.format.extent 137
dc.format.mimetype application/pdf en
dc.language.iso en en
dc.title Understanding circular business models: drivers, obstacles and conditions towards a successful transition en
dc.type G2 Pro gradu, diplomityö fi
dc.contributor.school Kauppakorkeakoulu fi
dc.contributor.school School of Business en
dc.contributor.department Johtamisen laitos fi
dc.contributor.department Department of Management Studies en
dc.subject.keyword Circular Economy
dc.subject.keyword Business model innovation
dc.subject.keyword Sustainability.
dc.identifier.urn URN:NBN:fi:aalto-201801181138
dc.type.dcmitype text en
dc.programme.major Creative Sustainability -maisteriohjelma fi
dc.programme.major MSc Degree Programme in Creative Sustainability en
dc.type.ontasot Pro gradu tutkielma fi
dc.type.ontasot Master's thesis en
dc.subject.helecon kiertotalous
dc.subject.helecon ympäristötalous
dc.subject.helecon kestävä kehitys
dc.subject.helecon liiketalous
dc.subject.helecon mallit
dc.subject.helecon innovaatiot
dc.ethesisid 14782
dc.date.dateaccepted 2016-06-09
dc.location P1 I

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