Choice of communication media in customer interactions and their effect on customer satisfaction
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Choice of communication media in customer interactions and their effect on customer satisfaction
Title:
Choice of communication media in customer interactions and their effect on customer satisfaction
Author(s):
Hakola, Okko
Date:
2017
Language:
en
Pages:
53
Department:
Tieto- ja palvelutalouden laitos
Thesis advisor(s):
Tuunainen, Virpi; Pöyry, Essi
Keywords:
customer satisfaction
,
communication media
,
communication amount
,
media variety
,
media richness
,
multi-channel service
,
software-as-a-service
,
customer service
Controlled terms:
tietotalous
,
palvelut
,
asiakaspalvelu
,
tyytyväisyys
,
asiakkaat
,
ohjelmistot
,
tietotekniikka
,
asiakashallinta
,
viestintä
,
media
Location:
P1 I | Archive number:
15050
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Permanent link to this item:
http://urn.fi/URN:NBN:fi:aalto-201706135578
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