Various forms of value-based selling capability - Commentary on "Value-based selling: an organizational capability perspective"

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Title:	Various forms of value-based selling capability - Commentary on "Value-based selling: an organizational capability perspective"
Author(s):	Jaakkola, Matti ; Frösén, Johanna ; Tikkanen, Henrikki
Date:	2015
Language:	en
Pages:	113-114
Department:	Department of Marketing
Series:	INDUSTRIAL MARKETING MANAGEMENT, Volume 45
ISSN:	0019-8501
DOI-number:	10.1016/j.indmarman.2015.02.022
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Citation: Jaakkola , M , Frösén , J & Tikkanen , H 2015 , ' Various forms of value-based selling capability - Commentary on "Value-based selling: an organizational capability perspective" ' , Industrial Marketing Management , vol. 45 , pp. 113-114 . https://doi.org/10.1016/j.indmarman.2015.02.022

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