Acceptance and usage of information technology in a developing country: Case of a financial cooperative in Uganda

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dc.contributor Aalto University en
dc.contributor Aalto-yliopisto fi Paajanen, Mimmu 2011-11-14T11:23:15Z 2011-11-14T11:23:15Z 2009
dc.description.abstract Purpose The purpose of the study was to provide recommendations on how to enhance acceptance and utilization of information technology in a rural financial cooperative in a developing country context. The objective was firstly to find out what motivates employees in a rural financial cooperative to accept and use technology and secondly detect obstacles and challenges that may hinder the acceptance and efficient utilization. Methodology The research method of this study was a qualitative case study conducted in Ugandan savings and credit cooperative MAMIDECOT. The focus of the analysis was on the acceptance and usage of the FAO-GTZ MicroBanking system (MBWin). The data sources included semi-structured interviews, direct observation and secondary data sources. 29 interviews were conducted during the nine days field trip in Uganda in May-June 2009. In addition, one interview was conducted by email. Interviewees included users of MBWin, clients of MAMIDECOT and key informants from FAO and GTZ. Findings Based on the study, it can be concluded that local institutional, infrastructural and cultural contexts have a significant influence on information technology acceptance and utilization. Thirteen main factors that motivate employees in rural financial cooperatives to accept and use information technology were identified. The greatest challenges are related to dual record keeping, poor physical infrastructure, weak technical support, lack of human capabilities and improper implementation process. The study provides recommendations on how the management should promote dropping the manual system, establish internal support structures, improve training, make implementation process more efficient and monitor the information technology usage more effectively. en
dc.format.extent 157
dc.language.iso en en
dc.title Acceptance and usage of information technology in a developing country: Case of a financial cooperative in Uganda en
dc.type G2 Pro gradu, diplomityö fi Kauppakorkeakoulu fi School of Economics en
dc.contributor.department Department of Marketing and Management en
dc.contributor.department Markkinoinnin ja johtamisen laitos fi
dc.subject.keyword information technology
dc.subject.keyword technology acceptance
dc.subject.keyword trust in technology
dc.subject.keyword financial cooperative
dc.subject.keyword developing country
dc.subject.keyword Uganda
dc.identifier.urn URN:NBN:fi:aalto-201111181148
dc.type.dcmitype text en
dc.programme.major International Business en
dc.programme.major Kansainvälinen liiketoiminta fi
dc.type.ontasot Master's thesis en
dc.type.ontasot Pro gradu tutkielma fi
dc.subject.helecon kansainväliset yhtiöt
dc.subject.helecon international companies
dc.subject.helecon kehitysmaat
dc.subject.helecon developing countries
dc.subject.helecon tietotekniikka
dc.subject.helecon information technology
dc.subject.helecon asenteet
dc.subject.helecon attitudes
dc.subject.helecon luottamus
dc.subject.helecon trust
dc.subject.helecon osuustoiminta
dc.subject.helecon cooperatives
dc.subject.helecon Afrikka
dc.subject.helecon Africa
dc.ethesisid 12104 2009-09-04
dc.location P1 I

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