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Showing 10 out of a total of 66 results for collection: [gradu] Kauppakorkeakoulu / BIZ. (0.097 seconds)

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Package cues and their influence on the perception of Premium quality of Premium private label products

Immonen, Lotta (2010)

Kauppakorkeakoulu | Master's thesis
Tanssitaiteiden sponsorointi Suomessa

Saarela, Nanna (2013)

Kauppakorkeakoulu | Master's thesis
Destination branding as a tool for destination marketing organizations

Ukkola, Matti (2015)

Kauppakorkeakoulu | Master's thesis
AIDS galas and meat free mondays - a case study on the promotional CSR communication of luxury fashion brands

Hindrén, Noora (2014)

Kauppakorkeakoulu | Master's thesis
Branding in the Retail Banking Industry in Finland - How to attract and retain young consumers

Kalliala, Joakim (2012)

Kauppakorkeakoulu | Master's thesis
Helsingin paikkabrandimielikuva ulkomaisen matkailun näkökulmasta

Lönnrot, Suvi (2013)

Kauppakorkeakoulu | Master's thesis
The effects of sports sponsorship on the sponsor firm´s customer-based brand equity in the context of Finnish team sports

Tchernych, Mikael (2014)

Kauppakorkeakoulu | Master's thesis
Building the dream online: Does participation in luxury brand's social media affect brand experience, brand affect, brand trust, and brand loyalty?

Parikka, Ainomaria (2015)

Kauppakorkeakoulu | Master's thesis
Kohti yhteisbrändiä ja sen yli - Yhteisbrändäyksen onnistumiseen vaikuttavia tekijöitä jäätelöalalla

Nikkanen, Jenni (2010)

Kauppakorkeakoulu | Master's thesis
Does brand origin influence consumer-based brand equity? A study of Finnish consumers' perceptions of premium cars

Jalkanen, Juhani (2012)

Kauppakorkeakoulu | Master's thesis

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