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1b Maisterivaiheen opinnäytetyöt / Master’s theses
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[gradu] Kauppakorkeakoulu / BIZ
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Package cues and their influence on the perception of Premium quality of Premium private label products
Immonen, Lotta
(
2010
)
Kauppakorkeakoulu |
Master's thesis
Tanssitaiteiden sponsorointi Suomessa
Saarela, Nanna
(
2013
)
Kauppakorkeakoulu |
Master's thesis
Destination branding as a tool for destination marketing organizations
Ukkola, Matti
(
2015
)
Kauppakorkeakoulu |
Master's thesis
AIDS galas and meat free mondays - a case study on the promotional CSR communication of luxury fashion brands
Hindrén, Noora
(
2014
)
Kauppakorkeakoulu |
Master's thesis
Branding in the Retail Banking Industry in Finland - How to attract and retain young consumers
Kalliala, Joakim
(
2012
)
Kauppakorkeakoulu |
Master's thesis
Helsingin paikkabrandimielikuva ulkomaisen matkailun näkökulmasta
Lönnrot, Suvi
(
2013
)
Kauppakorkeakoulu |
Master's thesis
The effects of sports sponsorship on the sponsor firm´s customer-based brand equity in the context of Finnish team sports
Tchernych, Mikael
(
2014
)
Kauppakorkeakoulu |
Master's thesis
Building the dream online: Does participation in luxury brand's social media affect brand experience, brand affect, brand trust, and brand loyalty?
Parikka, Ainomaria
(
2015
)
Kauppakorkeakoulu |
Master's thesis
Kohti yhteisbrändiä ja sen yli - Yhteisbrändäyksen onnistumiseen vaikuttavia tekijöitä jäätelöalalla
Nikkanen, Jenni
(
2010
)
Kauppakorkeakoulu |
Master's thesis
Does brand origin influence consumer-based brand equity? A study of Finnish consumers' perceptions of premium cars
Jalkanen, Juhani
(
2012
)
Kauppakorkeakoulu |
Master's thesis
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