ProspectBa - Platform for Collaborative Exploration of Product Innovation Opportunities

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dc.contributor Aalto-yliopisto fi
dc.contributor Aalto University en
dc.contributor.advisor Mielonen, Samu Korhonen, Jokko Juhana 2014-02-12T13:14:01Z 2014-02-12T13:14:01Z 2006
dc.description.abstract This paper presents the design research based development of the ProspectBa platform, consisting of method and related tools for identifying future product innovation opportunities in an unfamiliar domain. The ProspectBa platform is a resource for exploring future business areas. It is also a solution to the common issue of distributed cognition in cross-organization innovation networks. The diverse body of knowledge about a domain, produced with the platform, has versatile application in the Front-End of product innovation and serves in the renewal of core capabilities. The three main platform components are the Prospect Mapping method, the Prospect Map system model and tool, and the online ProspectBa Studio blog. The Prospect Mapping method combines systematic design methods with a systems approach and scenario building for designing alternative systems of solutions to potential future needs in a domain. The Prospect Map system model defines design parameters and variables for creating a domain system image used in prospecting future needs and composing design briefs. The system model functions as a shared conceptualization of the domain; in this capacity it supports an emergent common understanding of opportunities among platform users. Common understanding is further supported by the systematic externalization of domain parameters and variables to the Prospect Map tool. The ProspectBa Studio blog augments the Prospect Map tool, enabling archiving, annotating and sharing its contents online. The adaptive design-based Prospect Mapping process produces meta-foresight about the impact of trends, macro-foresight about the impact of future concepts and micro-foresight about how to exploit identified opportunities. These outcomes are founded on the domain system image, which systematizes the monitoring of their relevance and simplifies new knowledge-creation. Ultimately, the platform is a potential unifying solution to the heterogeneous Front-End of product innovation. en
dc.format.extent 148
dc.format.mimetype application/pdf en
dc.language.iso en en
dc.title ProspectBa - Platform for Collaborative Exploration of Product Innovation Opportunities en
dc.type G2 Pro gradu, diplomityö fi Taiteiden ja suunnittelun korkeakoulu fi School of Arts, Design and Architecture en
dc.contributor.department Media Lab en
dc.contributor.department Medialaboratorio fi
dc.subject.keyword blogs en
dc.subject.keyword concept design en
dc.subject.keyword design frameworks en
dc.subject.keyword distributed cognition en
dc.subject.keyword System Logics en
dc.subject.keyword ontology en
dc.subject.keyword R&D networks en
dc.subject.keyword scenario building en
dc.identifier.urn URN:NBN:fi:aalto-201312128109
dc.type.ontasot Master's thesis en
dc.type.ontasot Maisterin opinnäyte fi
dc.contributor.supervisor Leinonen, Teemu
dc.programme Uuden median maisteriohjelma fi

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