Towards understanding nascent entrepreneurship: a theory of planned behavior perspective

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dc.contributor Aalto University en
dc.contributor Aalto-yliopisto fi
dc.contributor.author Saade, Fouad
dc.date.accessioned 2013-12-02T09:16:04Z
dc.date.available 2013-12-02T09:16:04Z
dc.date.issued 2013
dc.identifier.uri https://aaltodoc.aalto.fi/handle/123456789/11681
dc.description.abstract Purpose: Nascent entrepreneurship is an important phenomenon that has received significant attention in recent years due to the contributions of new venture creation to the national and global economies. Furthermore, nascent entrepreneurship research is overwhelmingly quantitative and does not fully capture the experience of being a nascent entrepreneur. The purpose of this thesis is to explore this gap by extending quantitative nascent research through the use of a single-case qualitative approach in order to understand how a Finnish musician-entrepreneur experiences nascent entrepreneurship. Achieving an understanding of how an entrepreneur experiences nascent entrepreneurship is achieved by analyzing a single nascent entrepreneur's short and long-term planning behaviors through the lens of the theory of planned behavior. Design/methodology/approach: Using an interpretive and instrumental qualitative single case study approach, and an abductive research process; the planning behavior of one nascent entrepreneur is studied. Findings: Four empirical findings result in two theoretical contributions to nascent entrepreneurship literature regarding how an entrepreneur experiences nascent entrepreneurship. Firstly, emotions are shown to be a fundamental and important antecedent of intentions, and are incorporated into the framework of the theory of planned behavior. Secondly, the study of a nascent entrepreneur's short- and long-term planning activities yields 4 findings that, when taken together, increase our understanding of how an entrepreneur experiences nascent entrepreneurship. Originality/value: There exist few qualitative studies in nascent entrepreneurship research. Also, this thesis applies a novel approach to studying nascent entrepreneurs by examining the case of a single nascent musician-entrepreneur's short- and long-term planning activities through the lens of the theory of planned behavior. en
dc.format.extent 111
dc.format.mimetype application/pdf en
dc.language.iso en en
dc.title Towards understanding nascent entrepreneurship: a theory of planned behavior perspective en
dc.type G2 Pro gradu, diplomityö fi
dc.contributor.school Kauppakorkeakoulu fi
dc.contributor.school School of Business en
dc.contributor.department Department of Management and International Business en
dc.contributor.department Johtamisen ja kansainvälisen liiketoiminnan laitos fi
dc.subject.keyword nascent entrepreneurship
dc.subject.keyword theory of planned behavior
dc.subject.keyword qualitative study
dc.subject.keyword single case
dc.subject.keyword creative industries
dc.subject.keyword Verstehen
dc.subject.keyword Finland
dc.identifier.urn URN:NBN:fi:aalto-201312037996
dc.type.dcmitype text en
dc.programme.major Management Science en
dc.programme.major Liikkeenjohdon systeemit fi
dc.type.ontasot Master's thesis en
dc.type.ontasot Pro gradu tutkielma fi
dc.subject.helecon yrittäjät
dc.subject.helecon entrepreneurs
dc.subject.helecon yrittäjyys
dc.subject.helecon entrepreneurship
dc.subject.helecon Suomi
dc.subject.helecon Finland
dc.ethesisid 13312
dc.date.dateaccepted 2013-06-14
dc.location P1 I


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