Muotoilu-näkökulma meriteollisuuden konseptointiprosessiin

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dc.contributor Aalto-yliopisto fi
dc.contributor Aalto University en
dc.contributor.author Vanhakartano, Ville
dc.date.accessioned 2013-11-20T09:32:39Z
dc.date.available 2013-11-20T09:32:39Z
dc.date.issued 2013
dc.identifier.uri https://aaltodoc.aalto.fi/handle/123456789/11423
dc.description.abstract Design methodologies and versatile empathetic thinking are emergent practices among different industries. Due to high risks and the conservative nature of the maritime industry, the traditional product concepting process produces incremental technological innovations. The common understanding of design within the maritime industry is generally considered to be associated with the styling at the end of the process. This thesis compares design-driven and technology-driven approaches, introducing the idea of aspirational thinking within the partner company ABB Marine. The research conducted within the thesis follows a technologydriven product concepting process, and the outcome of the thesis was acquired by testing design concepting methods in practice. The research includes the organization and managing of concepting workshops within the R & D team, participation within concepting training at a design consultant agency, evaluations with project leaders and the development of concept presentation material for customer meetings and collaboration. Findings from this thesis show how design thinking and design concepting methods can encourage the process, enabling different areas of expertise to work cohesively when reaching the shared understanding and vision. The thesis offers an example of how a design approach can be taken into consideration within the processes in the maritime industry. The result incorporates a new model for the early phase of the product development process for the partner company. It discloses how a design perspective can improve the existing process in an area which has been predominantly driven by engineering. en
dc.format.extent 130
dc.format.mimetype application/pdf en
dc.language.iso en en
dc.subject.other Design en
dc.title Muotoilu-näkökulma meriteollisuuden konseptointiprosessiin fi
dc.title A Design Perspective for the Concepting Process in the Maritime Industry - Rationality and Aspiration en
dc.type G2 Pro gradu, diplomityö fi
dc.contributor.school Taiteiden ja suunnittelun korkeakoulu fi
dc.contributor.school School of Arts, Design and Architecture en
dc.contributor.department Department of Design en
dc.contributor.department Muotoilun laitos fi
dc.subject.keyword meriteollisuus fi
dc.subject.keyword konseptointi fi
dc.subject.keyword teollinen muotoilu fi
dc.subject.keyword strateginen muotoilu fi
dc.subject.keyword muotoilu ajattelu fi
dc.subject.keyword maritime industry en
dc.subject.keyword concepting en
dc.subject.keyword industrial design en
dc.subject.keyword strategic design en
dc.subject.keyword design thinking en
dc.identifier.urn URN:NBN:fi:aalto-201307067177
dc.type.ontasot Master's thesis en
dc.type.ontasot Maisterin opinnäyte fi
dc.contributor.supervisor Raimo, Nikkanen
dc.programme Degree Programme in Industrial and Strategic Design en
dc.programme Teollisen muotoilun koulutusohjelma fi


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