How Finnish fashion companies construct their brands using Nordic aesthetics



Title:	How Finnish fashion companies construct their brands using Nordic aesthetics Kuinka suomalaiset muotiyritykset rakentavat brändinsä käyttäen pohjoismaista estetiikkaa
Author(s):	Vainikka, Janina
Date:	2020
Language:	en
Pages:	109
Department:	Markkinoinnin laitos
Degree programme:	Marketing
Thesis advisor(s):	Bhatnagar, Kushagra
Keywords:	aesthetics, cultural branding, cultural production, fashion, marketing, Nordicness
Location:	P1 I \| Archive OEV
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Permanent link to this item: http://urn.fi/URN:NBN:fi:aalto-202102212011 Email this Export to RefWorks QR Code Print BibTex Tweet