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Browsing by Keyword "consumer identity projects"

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Title: Beyond the hype: a discursive study on the identity projects of early-stage startup entrepreneurs Author(s): Jauhiainen, Mikko Date: 2016 School of Business | Master's thesis
Title: Symbolic Consumption Meanings in Subcultural Glocalisation: A Hermeneutic Analysis of the Sneakerheads of the Helsinki Region Author(s): Lehtovirta, Simo Date: 2020 School of Business | Bachelor's thesis

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